If you’re not on Twitter, you should be. I know, I know, it makes no sense when you first signup. All those weird symbols and short notes are terribly confusing at first. But trust me, it will seep into your blood like crack until Twitter is the only language you speak.
And everyone wants to be addicted to crack, right?
So here are a three Twitter tips to make your twitter-crack even more effective.
To start, a few definitions:
Retweet: a retweet allows others to send something you’ve written to all their followers while still giving you credit. If you want something to grow virally, you want it to be easy for others to retweet.
Hashtags are a community-driven convention for adding additional context and metadata to your tweets. You create a hashtag simply by prefixing a word with a hash symbol: #hashtag.
Hashtags were developed as a means to create “groupings” on Twitter.>Learn more about hashtags.
1. Utilize Twitter Hashtags
Hashtags can easily be added to tweets as a way to make a quick little joke. It’s not even hard #thatswhatshesaid
But more importantly, they are an extremely effective tool for letting people track a group or cause. While at Blissdom, it was easy to track who was where and what they were learning simply by following the #blissdom hashtag. Even more amazing, some people who weren’t able to go to the Blissdom conference were still following the #blissdom hashtag to see what was going on and if they might be interested in attending in the future.
I was stunned by how far reaching an effective hashtag could be. So if you’ve got a cause or a recurring event that you want people to be able to search for and keep track of? You need a hashtag.
To get people to follow that hashtag, #JustBeAwesome.
2. Create Good Twitter Links
When entering links in tweets, be sure to use the http:// at the beginning of your URL. Without that, Twitter will not recognize it as a link. No links you tweet starting with only “www.” will be clickable.
If you really want to aim high, use a URL shortener like bit.ly. This will take your link and convert it into a shorter URL. You’ll still get to the same page without using so many valuable characters. This will make it easier for people to retweet your awesomeness. And if there’s one thing we all want in this game, it’s to #JustBeAwesome and have our awesomeness spread around the internet.
3. Create Broad Tweets
I was lucky that recently Alex at Late Enough informed me I was a big dodo. I tease, but I was really glad that she reached out to me to let me know I wasn’t properly promoting my guest posters on Twitter.
She let me know that when you start a tweet referencing someone, like @l8enough, that tweet is only seen by the followers you have in common. If you want all of your followers to see the tweet, the person you’re mentioning needs to be further back in the tweet.
Not making sense? Here are some examples:
@l8enough is guest posting at my site today!
Come see what @l8enough posted at my site today!
Without a series of DMs from Alex walking me through that, I would never, ever have figured that out. Obviously, we all want our tweets to be seen by as many people as possible. That is the beauty and the point of social media. So, watch where you’re mentioning people.
After all, Twitter IS like first base.